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Fast Marketing for Fast Growth/Gladman, Graem/Paper/1921024305/S037-C
Sophisticated marketing is not just for the big guys who have cashed-up marketing departments and employ expensive ad agencies and consultants. It is essential for all companies or organisations, whether an existing medium-sized business, a start-up, a not-for-profit, or even just a one-person operation.
Fast Marketing for Fast Growth debunks many myths and reveals that successful marketing is not complicated, overly time consuming nor expensive. The essential ingredients for success are simply discipline, in-depth thinking, consistency and organised execution.