While most of the business world worships size and constant growth, Big Vision, Small Business
celebrates the art - and power - of small. Based on interviews with more than seventy small-business owners and on her own experiences as a successful small-business entrepreneur, Jamie Walters shows how a business can stay small and remain vital, healthy, and rewarding.
If you long to run a successful, socially conscious enterprise as one element of a fulfilling personal life, Big Vision, Small Business
shows you how. Covering growth options and small-enterprise advantages, inspired visioning, communication and right-relationship, mindset issues and expectation management, and wisdom and mastery practices, Big Vision, Small Business
is a must-read for every entrepreneur and futurist. Walters defines four keys essential to creating a small business with big vision:
- Creating alternatives to the dominant definition of "growth".
- Learning the art of visioning big.
- Creating "right relationships" with employees, customers, and others.
- Overcoming common stumbling blocks, such as money, risk, competition, and success.