Successful Cybermarketing in a Week

Gabay, J. Jonathan

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Successful Cybermarketing in a Week/Gabay, J. Jona/Paper/0340758155/S047-E1


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Publisher: Hodder & Stoughton
ISBN-13: 9780340758151
Binding: Paperback
Year Published: 2000
It took four years for the Web to recruit 50 million surfers. In just seven days Successful Cyberm@rketing in a Week shows you how to turn your business into a Web-wide winner.

Full of "inside secrets" that explain how the Internet can become your greatest marketing asset, this book covers every business aspect, from getting on the Web to reaching employees, suppliers and customers worldwide. Endorsed by one of the world's biggest Internet-centric companies - Sun Microsystems - this book promises to enrich every aspect of your Web-enabled business, whatever its size.

Essentials include:
  • Planning your cyber-strategy.
  • Targeting your market on the Web.
  • Designing WOW websites.
  • Rising to the top with search engines.
  • Captivating surfers with cyber-copywriting.
  • Making your mark in cyber-branding.
ID: 16976
Code: AD000198